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Free Stay for Elementary Students & Under - Summer Family Package Available Until September 30th

Jun.24.25

All-Inclusive Hakone Ryokan for Worry-Free Family Getaways with Limited-Time Festival Events

Matsuzakaya Honten, a 362-year-old onsen ryokan, is offering a special family package from June 1st to September 30th, 2025, featuring free accommodation for children under elementary school age. Starting July 20th, enjoy traditional Japanese festival activities including target shooting, yo-yo fishing, and shaved ice right at the ryokan.

Meeting Growing Family Travel Demand with Special Summer Experiences

According to JTB's "2024 Summer Domestic Travel Trends," family time ranks as the top travel priority at 32.2%, with family trips involving children increasing 3.6 points to 24.5% year-over-year. While group bookings represent 8.94% across our hotel group, Matsuzakaya Honten sees an impressive 19.64% - reflecting our appeal as a multi-generational destination.

This summer, we're bringing traditional Japanese festival fun indoors with yo-yo fishing, target shooting, and more nostalgic activities that delight guests from toddlers to grandparents. International visitors can also experience authentic Japanese summer culture in a comfortable setting.

Limited-Time Family Package Details
Free accommodation for up to 2 children (under elementary school age) plus complimentary private outdoor onsen access for the whole family.
Package: Free for Children Under Elementary Age - Limited Family Plan with Dinner & Breakfast
Period: Through September 30th (Tuesday)
Booking: Online exclusive -
Reserve Here

Summer Festival Events Create Lasting Memories
When: July 20th - August 31st, 2025
Where: Matsuzakaya Honten Lounge Space
Yo-Yo Fishing
Classic summer fun for parents and kids. Fish colorful floating yo-yos from the water.
Hours: 3:00 PM - 11:00 AM | Limit: 2 yo-yos per person

Target Shooting
Nostalgic candy prizes await! Adults get surprisingly competitive too.
Hours: 3:00-8:00 PM / 8:00-11:00 AM | How to Play: Post your stay on social media for 3 shots per post (max 2 times per stay)

Shaved Ice & Beverages
Traditional strawberry and melon syrups plus cold drinks and handheld fireworks for evening fun.
Hours: 3:00-8:00 PM / 8:00-11:00 AM | Purchase: Ask front desk staff

Reserve Here